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Cotton Digital celebrate 4 years in business this May!

Cotton Digital celebrate 4 years in business this May

In May, Cotton Digital will have been around for 4 years! We’re immensely proud of the hard work that the team has put in to get us this far.

Cotton Digital started in 2020 when our Director, Harvey Wilkinson became a part-time, freelance graphic designer selling Logos and Social Media banners on eBay, Instagram and Facebook.

The business has had 3 names over the years and each represents a pivot point in the business where we refined our service offerings to better suit our customers.

2020 – HDW Graphix

A part-time graphic designer

2021 – 2023 – HDW Marketing

A small marketing agency offering Social Media Marketing, Graphic Design and Web Design

2023 – 2024+ – Cotton Digital

A Full-Service Digital Marketing Agency with two offices and a team of 5 with further hiring plans this year! 

Since our pivot in late 2023 involving our rebrand to Cotton Digital and becoming a full-service agency, we’ve had huge success with both client onboarding and client successes. This is due to us taking the time to speak to our target audience, learn what exactly they’re looking for in a marketing agency and then moulding our business around this research. In short, we found that all businesses were looking for is an external marketing department that helped them with a bit of everything and not having 2 to 3 agencies/ freelancers all working on different areas of their marketing.

We’ve got bright plans for 2024 and are showing no signs of slowing down! By surrounding ourselves with the right people, we’re confident that we’ll see immense yet manageable growth this year alone.

Although it may sound like forming what Cotton Digital is today was a breeze, our Director said this in a LinkedIn post earlier this week which gives a brief insight into some struggles: “We’ve certainly come a long way with more losses than I can count but thankfully there’s been more wins than losses.

Cotton Digital

Written by Harvey Wilkinson
Director at Cotton Digital

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